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Reimagining Your Marketing Team_ Unlocking Performance in an AI-First WorldReimagining Your Marketing Team: Unlocking Performance in an AI-First World

July 22 at 2pm ET

10,000
+

Attendees 

9,000
+

Minutes of vieweing

50
+

Industry leading Speakers

16
+

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Why Your Homepage Isn’t Converting And What to Do About It

Why Your Homepage Isn’t Converting And What to Do About It

A step-by-step playbook—POV, positioning, messaging, copy, and layout—that transforms any B2B homepage into a high-clarity, high-conversion...

How to Build a High-Converting Demo Center

How to Build a High-Converting Demo Center

Learn how to plan, structure, and optimize a high-converting demo center—from copy tips to CTAs to analytics—based on real examples from to...

Grow With Customer Trust - Activate Happy Buyers To Close More Deals

Grow With Customer Trust - Activate Happy Buyers To Close More Deals

Learn how B2B teams can drive repeatable growth by operationalizing customer advocacy, using real-time signals and intentional journey desi...

Unlocking GTM Success Activating and Growing Audiences with Owned Media

Unlocking GTM Success Activating and Growing Audiences with Owned Media

Learn why B2B brands are shifting from rented channels to owned media and how to launch a strategic, trust-driven content engine that drive...

How Customer Marketing is the Secret to New Customer Acquisition

How Customer Marketing is the Secret to New Customer Acquisition

Learn how to turn customer marketing into a high-leverage acquisition engine with a crawl-walk-run framework, strategic content, and commun...

The Death of Marketing Attribution: How to Measure People-first GTM

The Death of Marketing Attribution: How to Measure People-first GTM

Attribution is broken. Learn how to rethink measurement, avoid misleading data, and invest in smarter B2B marketing strategies in today’s z...

How to Enable Your Sales Team for Effective Account-Based Marketing (ABM)

How to Enable Your Sales Team for Effective Account-Based Marketing (ABM)

Learn how to align sales and marketing in your ABM motion—from comp plans to engagement signals—with practical tactics you can use today.

Influencer Partnerships That Drive Growth

Influencer Partnerships That Drive Growth

Learn how to build B2B influencer partnerships that drive real results. This guide breaks down goal-setting, creator selection, and campaig...

Fuel For Your Campaigns to Keep Performing

Fuel For Your Campaigns to Keep Performing

Learn how to fuel high-performing B2B campaigns with brand archetypes, people-first content, and customer-led growth tactics that drive rea...

Enabling GTM Teams to Be the Face of Your Campaigns

Enabling GTM Teams to Be the Face of Your Campaigns

Discover how to build B2B campaigns that put people first—using internal voices, immersive events, and smart paid media to drive real conne...

How to future-proof your SEO strategy

How to future-proof your SEO strategy

SEO in 2025 demands more than keywords. Learn how B2B teams can win by focusing on attention, product-led content, and real brand signals o...

The Best and Worst Ways to Designing Your Event Strategy

The Best and Worst Ways to Designing Your Event Strategy

Learn how to design B2B events that drive real pipeline using attendee insights, data activation, and a full-funnel strategy—straight from ...

Finding the Power of a Strong Product & Marketing Partnership: Lessons Learned at Google + Gated

Finding the Power of a Strong Product & Marketing Partnership: Lessons Learned at Google + Gated

Learn how to align product and marketing from the ground up—Melissa Moody shares actionable tactics for syncing roadmaps, goals, and teams ...

Humanize Your Brand with Video-Led Marketing

Humanize Your Brand with Video-Led Marketing

Video helps humanize your brand, boost conversions, and spark conversations. Learn how to start scrappy, stay consistent, and build a real ...

Community Strategy Foundations: Transform Your Business

Community Strategy Foundations: Transform Your Business

Build a real B2B community strategy that drives retention, lowers support costs, and boosts brand equity—starting with people, not platform...

Rethinking the lead to opportunity experience to generate better pipeline

Rethinking the lead to opportunity experience to generate better pipeline

Learn how to rethink your B2B lead-to-opportunity experience with actionable steps to increase trust, speed up qualification, and reduce bu...

Putting People First Building a Brand That Resonates

Putting People First Building a Brand That Resonates

Learn how to build a customer-aligned brand using insights, archetypes, and cross-functional buy-in—with practical tips from Jason Vana of ...

Crafting and Integrating a Go-to-Market Strategy: Insights from Doug Davidoff and Mark Kilens

Crafting and Integrating a Go-to-Market Strategy: Insights from Doug Davidoff and Mark Kilens

Learn how to build integrated GTM strategies that align marketing, sales, and RevOps—without drowning in complexity or killing velocity.

Every Company Needs to use Content-led Growth. Here's why (& how!)

Every Company Needs to use Content-led Growth. Here's why (& how!)

A practical breakdown of content-led growth—how to co-create strategic content, amplify it across the GTM team, and drive revenue through b...